Almarai, the world’s largest vertically integrated dairy company, advances its digital transformation by implementing RISE with SAP on Google Cloud as part of a strategic plan to optimize operations and enhance scalability.
Almarai, the world’s largest vertically integrated dairy company and the fourth most valuable dairy brand in 2024, has successfully implemented RISE with SAP on Google Cloud, marking a significant milestone in its ongoing digital transformation. This strategic move is part of Almarai’s broader initiative to drive innovation and enhance operational excellence.
Almarai, headquartered in Saudi Arabia, is a leading player in the food and beverage industry, with a focus on dairy and poultry. As part of its SR18 billion five-year investment plan, the company aims to expand its core dairy and poultry businesses, enter new categories, and grow its presence in emerging markets. The adoption of SAP S/4HANA on Google Cloud optimizes operations, enhances scalability, and supports data-driven decision-making to fuel geographic expansion.
Partnering with SAP and Google Cloud provides the technological foundation necessary to achieve sustainable growth and realize our long-term vision. This collaboration is in line with Saudi Arabia’s Vision 2030, supporting our commitment to innovation and sustainability.”
Dr. Faisal Al-Nasser, Head of Enterprise Information Technology at Almarai
The seamless cloud migration process, facilitated by SAP and Google Cloud, ensured uninterrupted operations while addressing real-time challenges. Almarai now stands at the forefront of technological leadership within the industry.
Andy Froemmel, Vice President and General Manager for SAP MEA North, emphasized that Almarai’s deployment of SAP S/4HANA RISE on Google Cloud sets a new standard for innovation and agility in the region. This advancement positions Almarai to leverage emerging technologies like artificial intelligence (AI), further aligning with its strategic goals.
By embracing digital innovation and aligning with Vision 2030, Almarai solidifies its position as a global leader in the food and beverage sector, reinforcing its dedication to operational excellence and sustainability.
