Saudi Arabia-based Almarai Company has announced its acquisition of Pure Beverages Industry Company for $277 million to expand into the bottled water segment. Known for brands like “Ival” and “Oska,” Pure Beverages strengthens Almarai’s position in the non-dairy beverage market. The deal, aligned with Saudi Arabia’s Vision 2030 strategy, is expected to boost shareholder value and local production diversity.
In a significant strategic expansion, Almarai Company, the leading dairy and food producer in Saudi Arabia, has entered into an agreement to acquire Pure Beverages Industry Company for SAR 1.04 billion (approximately USD 277 million). This acquisition aligns with Almarai’s efforts to diversify its product portfolio and strengthen its presence in the non-dairy beverage sector.
Founded in 1977 and headquartered in Riyadh, Almarai is one of the largest integrated food and beverage companies in the Middle East. It is publicly listed on the Saudi stock exchange, Tadawul, since 2005. The company is widely known for its dairy, poultry, bakery, and juice products.
Pure Beverages Industry Company, based in Saudi Arabia, is a prominent bottled water producer best known for its brands “Ival” and “Oska.” The acquisition will be financed entirely through Almarai’s internal cash reserves and is subject to regulatory approvals and other contractual conditions.
In its official statement, Almarai emphasized, “This strategic acquisition is in line with our long-term vision to diversify our beverage offerings. We believe the integration of Pure Beverages will contribute to shareholder value and enhance market competitiveness.”
This move comes in the context of Saudi Arabia’s Vision 2030, a national plan aiming to diversify the Kingdom’s economy, promote privatization, and encourage foreign and local investment in non-oil sectors. The bottled water market plays a critical role in this shift, especially with a consumption rate of over 57% among Saudi households in 2023.
The acquisition is expected to not only broaden Almarai’s consumer base but also ensure stronger supply chain capabilities within the water segment—a product category in high demand across the region.
This marks yet another step in Saudi Arabia’s increasing trend of mergers and acquisitions as part of its long-term plan to stimulate private sector growth and modernize consumer goods industries.
