Lactalis UK & Ireland, a subsidiary of the France-based global dairy group Lactalis Group, has announced a 17% reduction in plastic used in the packaging of its Président Butter with Sea Salt Crystals. The update, shared on July 1, 2025, supports the company’s Corporate Social Responsibility (CSR) goals and sustainability strategy in the United Kingdom, England.
Lactalis UK & Ireland, a regional division of the global dairy leader Lactalis Group headquartered in France, has announced a 17% reduction in the plastic content of its Président Butter with Sea Salt Crystals packaging. This move, disclosed on July 1, 2025, aligns with the company’s broader corporate social responsibility (CSR) efforts aimed at sustainable production and packaging practices.
The update involves a 4mm reduction in the edge height and thickness of the dome-shaped packaging, which has been a signature of Président Butter. Despite the design change, the product’s flavor and ease of use remain unchanged, ensuring no compromise in consumer experience.
Président Butter, renowned for its premium French quality and rich taste, will continue to maintain its iconic appearance while supporting environmentally conscious packaging solutions. The reduced packaging is already available through selected retail channels, including Ocado in the UK.
This small but meaningful change reflects our commitment to sustainability and evolving consumer expectations.”
Heloise Le Norcy-Trott, Group Marketing Director at Lactalis UK & Ireland.
The initiative marks another step in Lactalis’ long-term environmental strategy and reflects the growing trend within the dairy industry to adapt to eco-friendly and socially responsible practices.