Bega Group, a leader in the Australian dairy and food industry, celebrates its 125th anniversary. From its origins as a local dairy cooperative, Bega has grown into a global FMCG powerhouse. This milestone highlights its rich history, strategic acquisitions, and commitment to innovation and sustainability. The company is also driving Australia’s circular economy initiative with its ‘Bega Circular Valley 2030’ program, aiming to transform the Bega Valley into a model of circularity by 2030
Bega Group, a cornerstone of the Australian dairy and food industry, proudly marks its 125th anniversary. This significant milestone reflects the company’s evolution from a modest local dairy cooperative to a diversified global food enterprise, renowned for its commitment to quality and innovation.
A Rich History of Growth and Innovation
Founded in 1899 in Bega, NSW, Bega Group has grown into a top ASX 300 listed company and one of the largest FMCG companies on the exchange. Operating in over 40 countries with more than 34 brands, Bega Group employs approximately 3,800 people and generates annual revenue exceeding $3 billion. The company’s success is attributed to its strategic growth, which includes notable acquisitions like the iconic brand Vegemite in 2017 and several other prominent brands through the acquisition of Lion Dairy & Drinks in 2021.
Strategic Acquisitions and Market Expansion
The acquisitions of brands such as Dairy Farmers, Dare, Farmers Union, Pura, Masters, Big M, Daily Juice, and Zooper Dooper have significantly strengthened Bega Group’s market position. These strategic moves have expanded the company’s product offerings and reinforced its presence in both domestic and international markets.
Commitment to Sustainability
Bega Group’s dedication to sustainability is highlighted through its ‘Bega Circular Valley 2030’ program, aimed at establishing the Bega Valley as Australia’s most circular regional economy by 2030. The company has formed strong partnerships with the community, businesses, academia, and government to drive this initiative. A key project under this program is the development of the National Centre for Circularity in Bega. Set to be built over the next two years, this center will showcase the transition to a circular economy and serve as a model for similar efforts across the country and internationally.
Celebrating the Milestone
To commemorate its 125th anniversary, Bega Group will host a special event in its hometown of Bega on July 15. The ‘Toastie Town’ activation will offer free toasties featuring Bega Cheese and Vegemite spread to locals and visitors. The celebration will take place at the Bega Heritage Centre at Lagoon Street, Bega NSW.
Bega Group’s 125th anniversary not only celebrates its rich heritage but also underscores its ongoing commitment to innovation and sustainability. As the company continues to build on its legacy, it remains focused on meeting the evolving needs of consumers through new products and sustainable practices.
