Arla Foods has launched new yogurt products in the UK to meet diverse consumer needs. The new additions include lactose-free yogurt, whipped Icelandic-style yogurt, and larger protein yogurt tubs. These products focus on health, taste, and variety, catering to modern consumer preferences.
Arla Foods, a leading global dairy company, announced the expansion of its yogurt portfolio in the UK. The new products aim to cater to diverse consumer preferences, addressing health, convenience, and indulgence.
Arla has launched two new product lines: Arla LactoFree Natural Yogurt and Arla Skyr Whipped. The LactoFree Natural Yogurt is specially designed for lactose-intolerant consumers, offering a natural high-protein option fortified with vitamin D, available in 400g tubs. In addition, Arla introduced Arla Skyr Whipped, an indulgent Icelandic-style yogurt that features a whipped texture and a fruity compote, with flavors like strawberries and cream, caramelized orange, and coconut and white chocolate.
The company is also adding a larger 450g version of its popular Arla Protein Yogurt in vanilla and strawberry flavors, each packed with 45g of protein per serving.
Catriona Mantle, Associate Category Director at Arla Foods, emphasized that health and taste are the primary drivers of yogurt consumption. With the new range, Arla seeks to offer consumers more variety, catering to specific occasions and dietary needs. These launches align with Arla’s commitment to innovation in the yogurt sector, responding to the dynamic preferences of UK consumers.
