Almarai, the world’s largest vertically-integrated dairy company, partners with Google Cloud to accelerate its digital transformation in Saudi Arabia. This collaboration aims to enhance operational efficiency, foster innovation, and meet growing consumer demands while supporting Saudi Vision 2030.
Almarai, the world’s largest vertically-integrated dairy company and the fourth most valuable dairy brand globally in 2024, has announced a strategic partnership with Google Cloud to propel its digital transformation efforts. This collaboration aims to enhance Almarai’s operational efficiency, accelerate growth, and improve customer experiences in the competitive food and beverage industry.
Headquartered in Riyadh, Almarai is the Middle East’s largest food and beverage manufacturer and distributor, recognized for its diverse product range, including dairy, juices, bakery, poultry, and infant formula. Since its inception in 1977, Almarai has maintained a commitment to quality, which has driven its sustainable growth across the region.
As part of its ongoing efforts to meet the challenges of an evolving market and growing population in Saudi Arabia, Almarai has chosen Google Cloud to support its strategic initiatives. By migrating key systems, including its SAP workloads and sales applications, to Google Cloud, Almarai aims to leverage the scalability, flexibility, and security of the cloud to meet increasing consumer demands and expand its operations efficiently.
“Our partnership with Google Cloud is a testament to our commitment to innovation, This collaboration will help us unlock new opportunities, drive growth, and enhance our customer experience, enabling us to deliver exceptional value across all markets.”
Chief Financial Officer of Almarai
Key Initiatives in Digital Transformation
Almarai’s digital transformation journey will focus on two major initiatives: migrating its SAP workloads to Google Cloud with SAP RISE and transitioning its sales application to the cloud. These strategic moves are designed to help Almarai:
- Enhance Operational Efficiency: Google Cloud’s secure and reliable infrastructure ensures Almarai can operate at peak performance, enabling seamless daily operations.
- Accelerate Innovation: The cloud platform allows Almarai to quickly develop and deploy new applications, helping it respond rapidly to market changes.
- Scale for Growth: With Google Cloud’s scalability, Almarai can accommodate ambitious growth plans, optimize resource allocation, and support future expansion.
- Integrate Seamlessly: Google Cloud services will integrate smoothly with Almarai’s existing systems, offering valuable insights through advanced analytics and automation tools.
- Data Sovereignty and Compliance: Hosting data in Saudi Arabia ensures compliance with local regulations and strengthens Almarai’s data control in alignment with Saudi Vision 2030.
Almarai’s Chief Information Officer, Dr. Faisal Alnasser, emphasized that the collaboration with Google Cloud will empower the company to meet its global ambitions and enhance customer experiences.
“Google Cloud’s world-class infrastructure and cutting-edge technologies will provide us with the foundation we need to stay ahead in the rapidly evolving FMCG industry,”
Almarai’s Chief Information Officer, Dr. Faisal Alnasser
A Commitment to Saudi Vision 2030
This strategic initiative is also aligned with Saudi Arabia’s Vision 2030, which seeks to modernize the Kingdom’s digital infrastructure. Almarai’s efforts to enhance its technological capabilities through this partnership are a key part of the company’s long-term strategy to support national priorities and contribute to the country’s economic transformation.
Bader Almadi, Country Manager for Google Cloud in Saudi Arabia, expressed excitement about the collaboration.
“Almarai is setting a new standard for innovation in the food and beverage industry. We are proud to support their digital transformation with our infrastructure and technologies, This partnership will not only enhance operational efficiency but also raise the bar for customer experience in the region.”
Bader Almadi, Country Manager for Google Cloud in Saudi Arabia
About Almarai
Almarai is the leading food and beverage company in the MENA region, offering a range of high-quality products that include dairy, bakery, poultry, juices, and more. The company is committed to supporting food security in the Kingdom of Saudi Arabia and enhancing its product offerings in line with the goals of Saudi Vision 2030. Almarai is a market leader in all its product categories across the GCC and is known for its dedication to sustainability and innovation. In 2023, the company reported net income of SAR 2.05 billion on sales of SAR 19.575 billion.
For more information, visit Almarai’s official website.
About Google Cloud
Google Cloud offers a range of powerful AI, infrastructure, and developer tools, helping organizations transform their operations with cutting-edge technology. With customers in over 200 countries, Google Cloud is trusted for its secure and innovative infrastructure, which powers some of the world’s most prominent businesses.
